Tuesday 1 September 2020

Digital technology a lifeline for small business

 From retailers and restaurants to government agencies, digital technology has provided the lifeline between them and the people they serve, and has been a key strategy for enabling contactless and COVID-free interactions.

According to Chris Duckett, Editor of ZDNet Australia and TechRepublic Australia at CBS Interactive, the digitisation of the Australian economy has accelerated to a pace where in just six months it achieved what might have otherwise taken a handful of years.

"You are seeing businesses have to have a delivery strategy if they need to get goods to customers," Duckett said. "If you are in a work environment or an office environment, you have to have a remote work policy these days. And many people have probably had in the last few months their first difference between computer engineering and computer science consultation.

"These sorts of things are really embedding themselves in the way businesses are operating in Australia at the moment, and it is going to be interesting to see how many of them stick."This trend in Australia is being echoed in other parts of the world. The US-based Editor in Chief of ZDNet and Editorial Director at TechRepublic Larry Dignan said one of the biggest changes in the US business landscape has been the adoption of digital payments, which has in turn provided a huge boost to technology suppliers such as Square and Shopify.

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